Your privacy matters. A lot.

At Muze Women, we're all about good kit, good company and looking after our community. That includes taking care of your personal information.

We know the internet isn't always the friendliest place when it comes to privacy, so we're committed to being transparent about what information we collect, how we use it and who we share it with.

Here's the important stuff, without the unnecessary legal jargon.

Who we are

Muze Women is an Australian women's cycling apparel brand operating through muzewomen.com. In this policy, "Muze Women", "we", "us" and "our" refer to the business operating this website.

This Privacy Policy explains how we collect, use, store and disclose your personal information when you browse our website, purchase our products, subscribe to our communications or interact with us.

Information we collect

When you shop with us or interact with our website, we may collect the following.

1. Information you provide :

• Your name, email address, phone number and delivery or billing address.
• Order details, purchase history, returns and exchanges.
• Account information, if you create an account.
• Product preferences, sizing information and reviews you choose to share.
• Messages, enquiries and other communications with us.
• Marketing preferences and subscription details.

2. Information collected automatically :

• IP address, browser type and device information.
• Pages viewed, products browsed and interactions with our website.
• Referral sources and general location information derived from your device or IP address.
• Cookie identifiers and other online activity information.

3. Payment information :

• Payments are processed through secure third-party payment providers. We do not directly store your full credit card details on our own systems.

We only collect information reasonably necessary for operating our business, providing our services and improving your experience.

How we use your information

We use your personal information to:

• Process payments, fulfil orders and arrange delivery.
• Manage returns, exchanges and customer enquiries.
• Communicate important information about your purchases.
• Send product news, promotions and updates where permitted by law.
• Personalise your shopping experience and recommend relevant products.
• Understand how customers use our website and improve our products, services and marketing.
• Measure advertising performance and reach relevant audiences.
• Detect fraud, protect our website and maintain security.
• Meet our legal, accounting and regulatory obligations.

We do not sell customer contact lists to third-party data brokers.

Marketing communications

• If you subscribe to our emails or SMS communications, or where otherwise permitted by law, we may send you updates about new collections, product launches, events, promotions and other Muze news.
• You can unsubscribe from marketing emails at any time using the link at the bottom of our emails. For SMS marketing, you can follow the opt-out instructions provided in the message.
• You can also contact us directly to update your marketing preferences.
• Unsubscribing from marketing will not stop essential communications relating to your orders, deliveries or customer service enquiries.

Cookies, analytics and advertising

Like most online stores, Muze Women uses cookies and similar tracking technologies to keep our website working, understand how it's being used and improve your shopping experience.

These technologies may help us:

• Remember your shopping cart and preferences.
• Understand website traffic and customer behaviour.
• Measure the effectiveness of marketing campaigns.
• Show relevant Muze advertising on platforms such as Meta and Google.
• Improve website performance and functionality.

Some cookies are essential for our website to function, while others support analytics, personalisation and advertising.

You can manage cookies through your browser settings and, where available, our website's privacy or cookie preference controls.

Disabling certain cookies may affect how some website features work.

Who we share your information with

We work with trusted service providers to help run Muze Women. Depending on the services you use, we may share relevant personal information with:

• Shopify, our e-commerce platform.
• Payment providers, to securely process transactions.
• Delivery and logistics partners, to get your orders to you.
• Email and SMS marketing platforms, to manage communications.
• Analytics and advertising partners, including platforms such as Google and Meta.
• Website, technology and customer service providers, to maintain and improve our services.
• Professional advisers and authorities, where required or permitted by law.

These providers may process information on our behalf or, in some cases, for their own purposes under their respective privacy policies.

We may also disclose information where reasonably necessary to prevent fraud, protect our legal rights or comply with applicable laws.

If our business is sold, merged or restructured, relevant personal information may be transferred as part of that transaction, subject to applicable privacy laws.

International data storage and transfers

• Although Muze Women is based in Australia, some of the technology platforms and service providers we use operate internationally.
• This means your personal information may be stored, accessed or processed outside Australia, including in countries where our service providers or their systems are located.
• We take reasonable steps, as required by applicable law, to protect personal information when working with overseas service providers.

How we protect and retain your information

• We take reasonable technical, organisational and administrative measures to protect your personal information against misuse, loss, unauthorised access, modification and disclosure.
• We retain personal information for as long as reasonably necessary to fulfil the purposes described in this policy, including providing our services, maintaining business records and meeting legal obligations.
• When information is no longer required, we take reasonable steps to securely delete or de-identify it, where appropriate and legally permitted.
• While we take privacy and security seriously, no online system can guarantee absolute security.

Your privacy rights and choices

You may request access to the personal information we hold about you or ask us to correct information that is inaccurate or out of date.

You can also:

• Update your customer account information, where available.
• Unsubscribe from marketing communications.
• Manage available cookie and privacy preferences.
• Contact us with questions or concerns about how your information is handled.
• Request deletion of your personal information, where applicable and subject to legal record-keeping requirements.

Depending on where you live, additional privacy rights may apply under local laws.

To make a privacy request, please contact us through our Contact page.

Children's privacy

• Our website and products are intended for a general audience and are not directed at children under 16.
• We do not knowingly collect personal information directly from children under 16 without appropriate consent.
• If we become aware that personal information has been collected from a child in circumstances that do not comply with applicable law, we will take appropriate steps to address it.

Third-party websites and social media

• Our website may contain links to third-party websites, social media platforms or other services.
• These third parties operate under their own privacy policies, and we encourage you to review them before providing personal information.
• We are not responsible for the privacy practices of websites or services we do not control.

Changes to this policy

• We may update this Privacy Policy from time to time to reflect changes in our business, technology, legal obligations or privacy practices.
• The latest version will always be available on our website, with the date of the most recent update shown at the top.

Questions or privacy concerns?

• If you have any questions about this Privacy Policy, would like to access or correct your personal information, or have concerns about how your data is handled, please get in touch.
• We'll look into your enquiry and get back to you as soon as we can.

Muze Women
Sydney, Australia
muzewomen.com

Last updated: 10 October 2026