Made to go the distance
Good kit should last longer than a season.
We design for performance, fit and durability, using quality technical fabrics and construction made for plenty of kilometres, washes and repeat wears.
Where possible, we prioritise recycled yarns, with many of our core fabrics containing recycled fibres. We also look for
recognised textile standards, including OEKO-TEX® and bluesign®, when selecting materials.
Because better choices shouldn't mean compromising on how your kit looks, feels or performs.
Less waste, more miles.
A second life for your favourite spandex.
A little wear and tear shouldn't automatically mean the end of your favourite kit.
Our 5R Cycle is about making the most of what we have:
- Reduce. Buy thoughtfully. Choose quality over quantity.
- Repair. Fix it where possible and keep it riding.
- Reuse. Pass on kit that still has plenty of life in it.
- Repurpose. Find a new use for kit that's past its days.
- Recycle. Explore responsible textile recycling when reuse or repair isn't possible.
It's about keeping good kit in circulation and out of landfill for longer.
Packaging reconsidered
Less unnecessary stuff. More thoughtful choices.
From swing tags to shipping materials, we're working to reduce unnecessary packaging and choose more considered alternatives wherever practical.
And once your order arrives? We'd love you to dispose of the packaging properly. Some materials can be recycled, others composted, depending on what they're made from.
Progress not perfection
Sustainability isn't a box we can tick. It's an ongoing process of making better decisions about how we design, source, manufacture and deliver our kit. Some solutions aren't there yet. But we'll keep asking questions, making improvements and being upfront about where we're at.
No green halo required.